Blog
Discover new ways to grow your photo business
Dive into tips, tricks and helpful advice on how you can evolve as photographer

Cloud Dancer - Pantone Colour of the year, aka our Dolomiti Suede DS21
Pantone’s 2026 Colour of the Year is here - meet Cloud Dancer. Soft, timeless, and totally wedding-perfect. Funny thing is… our Dolomiti Suede DS31 has been rocking that vibe for years. Coincidence? We think not.
December Checklist for Photographers: Get Ready for January Inquiries
December is the secret weapon for a better booking season. From refreshing your brand to prepping content and ordering your sample album, this guide helps photographers get organised before the January rush hits.

How to Turn One Client Into Three: The Quiet Power of Referrals
Referrals don’t come from ads, they come from how your clients feel after working with you. This post explores how thoughtful delivery (like a beautiful album) turns one client into three. Real connection is your most powerful marketing.
6 Reasons Why a Photo Album Is the Best Christmas Gift
A photo album is more than a gift, it’s a personal, meaningful way to share memories that last. This post shares 6 heartfelt reasons why albums make the perfect Christmas present for anyone who deserves something truly special under the tree.

Cameo Windows: The Cover Feature Your Clients Didn’t Know They Needed
Add instant personality to your albums with a cameo window, now available on our leather and velvet covers. A framed photo on the cover makes the album feel personal, emotional, and impossible to ignore. A small detail that makes a big difference.

Make a Statement: Our New Full Cover Engraving Is Here
Say hello to full cover engraving,our boldest personalisation yet. 15 modern designs, deeply engraved into suede, velvet or leather, turning every album into a statement piece. Let the cover speak before the first page is even turned.

Top 5 Mistakes Photographers Make When Selling Albums (And How to Avoid Them)
Struggling to sell albums? You might be making one of these 5 common mistakes. Learn how to fix them, boost your sales, and make albums a natural, easy part of your photography business.

7 Steps to Properly Pricing Your Photo Albums
Get a practical, 7-step strategy for pricing your photo albums. Learn how to set a solid baseline, leverage cost-effective suppliers, and boost your profits by up to 30%—all without sacrificing quality or the personal touch your clients love.

New Product Alert - Three Image Folio
Let your clients swap their three favourite photos with our new folio. Available in 5 gorgeous linen shades, customised with your own foil embossing. Perfect for family sessions, portraits, and more—your clients will love it!

Piece of art packaging.
You might have heard us saying that our boxes are a piece of art. Bold statement indeed and one that might make you think we've gone bananas. The truth is though, they are, and we have organised a spontaneous DIY studio session to prove it.

Studio photography packaging by Hasselblad Master
If you follow us on Instagram, you're pretty familiar with the our products, and the type of photography we use to showcase them. Slightly moody, slightly warm, with a little boho feeling. We understand that's not for everyone, and this year we're planning to release a new line of products for all o

November packaging inspiration by Ewelina Zieba
If you follow our Instagram then you probably know we love warm natural photography, so autumn is our favourite season of the year ( apart from rain of course ). You'll probably be familiar with Ewelina Zieba, one of our favourite photographers.

October Photography Packaging Inspiration.
October. October? Yes, October. How did it happen we don't know, but it's nearly the end of October. Was it a quick year for you? It definitely was for us, it feels like we were only starting the season and it's not nearly finished. The good news?

August Photography Packaging Inspiration
Starting this month and every couple of weeks, we're going to share some of the amazing images of our products taken by our clients and friends. It's a source of inspiration for you, and seeing those beautiful photographs makes us extremely proud.

Vicky Baumann photography packaging.
Our blog is still very fresh and we're only just getting started to share some interesting content with you, so be ready for more. One of the regular features here will be packaging inspiration from our amazing clients. We're lucky and proud to work with some extremely talented people.

How to Grow Photography Business with Gift Certificates
Your gift certificates should be visually appealing and reflect the quality of your brand. Use professional design software or hire a graphic designer to create certificates that are both beautiful and easy to understand.

10 Photography Books Every Boudoir Photographer Should Read
Boudoir photography is a unique and intimate genre that requires a blend of technical skill, artistic vision, and the ability to make clients feel comfortable and confident. To help you master this delicate art form, here are ten essential books that every boudoir photographer should read. These boo

A Pinterest Guide for Photographers
Pinterest is a fantastic platform for photographers to showcase their work, attract potential clients, and drive traffic to their blogs. With its visually-driven interface and large user base, Pinterest can be a goldmine for growing your photography business. Here’s how to make the most of it.

5 Time Management Tips for Photographers
Managing your time efficiently is crucial for running a successful photography business. Between shooting, editing, marketing, and client meetings, it can be challenging to stay organised. Here are five in-depth tips to help you streamline your workflow and boost your productivity.

Best CRM tools for photographers.
Running a successful photography business involves more than just capturing stunning images; it requires excellent client management. CRM tools help you stay organised, streamline your workflow, and enhance your client experience. Let’s dive deeper into the world of best CRM tools for photographers.

10 points strategy how to sell more photography products.
As photographers, we understand the thrill of capturing perfect moments. But translating those moments into tangible products can significantly boost your business's bottom line. Here's our little guide how to sell more photography products, making your business more profitable and satisfying for...

Guide to Pricing Wedding Photography Services.
Alright, let's talk about the magic of weddings and, more importantly, how to price your wedding photography services to ensure you're not just surviving but thriving. Pricing can be a bit of a tricky dance, but with the right moves, you can waltz your way to a profitable and sustainable business.

11 work life balance hacks for every photographer
Do you sometimes feel like you’re at the centre of a circus with one foot on the tightrope of work and the other on the high-wire of life? Don't worry, it's not just you.I get it. I have once shot 47 weddings in one year, lots of them abroad.

Checklist for new wedding photographer
Starting a wedding photography business can be both exciting and overwhelming. With so much competition in the industry, it can be challenging to stand out and get your name out there.

Cloud Dancer - Pantone Colour of the year, aka our Dolomiti Suede DS21
Pantone’s 2026 Colour of the Year is here - meet Cloud Dancer. Soft, timeless, and totally wedding-perfect. Funny thing is… our Dolomiti Suede DS31 has been rocking that vibe for years. Coincidence? We think not.

Make a Statement: Our New Full Cover Engraving Is Here
Say hello to full cover engraving,our boldest personalisation yet. 15 modern designs, deeply engraved into suede, velvet or leather, turning every album into a statement piece. Let the cover speak before the first page is even turned.

New Product Alert - Three Image Folio
Let your clients swap their three favourite photos with our new folio. Available in 5 gorgeous linen shades, customised with your own foil embossing. Perfect for family sessions, portraits, and more—your clients will love it!

Wooden Banana Party Berlin
A night in Berlin where 500 photographers gathered under the vibrant, tropical theme of "Tropicana" for the Way Up North closing party? Yup. That's the legendary Wooden Banana Party.

Wooden Banana Party Prague
In the heart of Prague, 500 photographers gathered for the Way Up North closing party, where the "Neon" theme turned the night into a vibrant spectacle. The venue was alive with electric colors, as neon lights created a dazzling display of futuristic energy.

Wooden Banana Party Florence
Imagine a night in Florence where the Tuscan air buzzed with anticipation and a historic palace became the epicenter of celebration. Well. it wasn't exactly a Tuscan palace, rather a club in be trendy basement, but still, Way Up North / Wooden Banana's closing party.

New Linen Album Cover Colours
Introducing New Linen Album Cover ColoursWe are pleased to announce the addition of new colours to our linen album cover collection, known as Cali Linen Natural. The updated palette includes...

Wooden Banana Top 3 - boxes of the week
Hello again Wooden Bananers! It’s Magic with here this week's top 3 wooden boxes for photographers. Make sure you watch the video, cause that's the only way to see all the magic!

A new era - our album manifesto
If you received our last newsletter or follow us on social media, you’re probably aware of our 2-1 offer. On a surface, it looks exactly the same as the kind of deal you find in a supermarket, when a company is trying to introduce some new products. You buy one. You get one free.
Looking for tips about selling albums as a part of your photo business? You're in a good place. Subscribe for useful advice and more.
